• Roca’s stand will host the exclusive Armani / Roca bathroom concept, together with new products providing unique, sustainable solutions that redefine the bathroom space.
• Also on show will be Roca’s latest novelties in floor and wall tiles.
After its success at the recent ISH fair in Frankfurt, Roca will be present at Construmat 2011. This, the 17th edition of the International Construction Exhibition, will be held from 16 to 21 May at the Fira de Barcelona showground.
Roca’s novelties for 2011 will be viewable at its innovative stand, designed in partnership with Germany’s Dan Pearlman studio. The brand’s proposals for the bathroom space will convey to visitors Roca’s main messages: Innovation + Design, Creating New Emotions, Loves the Planet, and Defining New Bathroom Experiences.
In line with the three themes around which this 17th Construmat is focused –-rehabilitation, innovation and sustainability– Roca offers visitors the chance of a close-up look at its most innovative bathroom solutions, which include the exclusive Armani / Roca bathroom space, an integrated, elegant interior design concept created in collaboration with the prestigious Italian firm.
Roca’s stand will also be presenting the surprising In-Flow bathtub, the result of work at its Innovation Lab. With it, the brand is offering a unique solution that combines to perfection wellness, thanks to the enveloping effect of its lateral waterfalls; sustainability, thanks to the system that allows you to use considerably less water than with a normal bath; design, with its faucets in the form of enveloping waterfalls; and technology, with its comprehensive hydromassage system with remote control and touch screen.
Other novelties that are most representative of the brand for their technological innovations are the In-Tank Meridian WC, created in collaboration with Fluidmaster, which integrates the tank inside it, thereby making installation easier and optimising the flow of water; the Hybrid faucet, which can be used as a normal single lever faucet or as an electronic one, thus achieving water and energy savings; and the luxury Lumen Avant toilet, which combines design and comfort with intuitive technology to provide new functions that fit each individual user. Additionally, the Amberes basin, ideal for any kind of space, and Hide & Seat, a multifunctional shower space with integrated seat and storage and an intelligent design that permits the space to be reorganised, are proposals that stand out with their original concept.
Additionally, Roca will be presenting its most recent novelties in floor and wall tiles, including the Tívoli, Carrara and Palazzo collections of top-quality marble that combine the nobility and majesty of classical marble with the ease of cleaning and maintenance of ceramics.
Construmat 2011 will bring together more than 1,300 companies to offer visitors class-leading construction products and solutions.
Roca UK, established in 1993, is a dedicated subsidiary of Roca Sanitario S.A and has a permanent base with its own team, warehousing and stock. Roca products have been adapted and developed to comply with British and European standards. Roca UK is accredited to ISO 9002 and Roca Sanitario S.A., the parent company, to ISO 9001 and ISO 14001 (the International specification for an environmental management system). These accreditations ensure compliance with applicable laws and regulations as well as encouraging minimal environmental impact during the process of design and manufacture of our sanitaryware. We have a national coverage of distributors, merchants and retailers, to ensure efficient and fast delivery.